Spotlight Initiative Interview Engagement

As the PR strategy lead of the ‘Spotlight Initiative’, a global partnership between the UN and the EU to eradicate all forms of violence against women, I successfully arranged three videoconference interviews for the client with leading domestic media outlets.

The interviews helped the Spotlight Initiative draw big attention to the domestic media, and through the publication of three interview articles, various women’s organizations and government ministries in Korea expressed interest in opening talks with the initiative.

  • Korea JoongAng Daily
  • Hankyoreh Newspapers
  • Pressian